Secret Liu worth 40 times the four-year mystery of soaring.

<P> Keywords: Liu skyrocketed to talk about the current domestic brand endorsement if the king of sports in popularity, no doubt must be Liu Xiang. .Since the Athens Olympic Games gold medal after Liu Xiang in the country's reputation as the rocket shot up almost normal speed, which makes the advertising worth Liu Xiang to rise significantly. .In the Athens Olympics, Liu Xiang, worth only 35 million, and his endorsement of the current price level has already exceeded million. .</ P> <P> According to the analysis, Liu Xiang, the total worth has reached 8,000 million. .</ P> <P> now worth as high as 14 million </ P> <P> According to the analysis, Liu Xiang, the current has reached 14 million yuan worth about forty times four years ago. .</ P> <P> in the Athens Olympics, Liu Xiang, signed a total of four ads, basically in the 350,000 to 400,000 yuan or so, stakeholders told reporters after the Athens Olympics, Liu Xiang was worth immediately rose by 10 .times, more than 500 million. .</ P> <P> If Liu Xiang, according to the current count is probably worth, Liu Xiang, Olympic gold medal now, more than double the prices go back, its worth such a rapid upward trend in the domestic sports stars are very rare indeed .. .Projections probably not difficult to find, so far from the Olympic gold medal almost exactly 3 years time, Liu Xiang, the speed increases each year worth more than 50%. .Can be said that in addition to popularity, but also domestic sports star Liu Xiang in the business of the "popular king." .</ P> <P> is worth noting that Liu Xiang's popularity remains high at present, is always in the media and fans of great interest in Cheung. .At present he is still worth the upside. .If Liu Xiang can remain on the upward trend in the results, there would be little impact on their social status. .Of course, next year's 2008 Olympics will be a great challenge for Liu, if he can project in the 110 meter hurdles successfully defended its worth even one endorsement may exceed 20 million yuan is. .</ P> <P> grading policy endorsement advertisements </ P> <P> by Tianguanzhongxin "grading and development, total control" principle, Liu Xiang, three levels of overall business development. .Top contractual obligations are: to attend an event dedicated to film an ad; not attend the second class, not specifically to the studio commercials screen, but the gap can be taken after the end of the training took pictures; the third grade can only be used now .a picture produced advertising art. .</ P> <P> said David Wang, Liu Xiang, an endorsement of the current contract they all signed for next year, so now even with the company did not want a chance to speak, because Liu Xiang is an endorsement of the cap 5. .He said: "Liu Xiang is currently the main job of Athletics for the second or endorsement, because he has not filled the number of secondary endorsement." But even if the price is also expensive secondary endorsement, said David Wang, Liu Xiang's second endorsement price tag also .up a lot, the current phase but also from the almost ten million yuan. .</ P> <P> King David said: "Liu Xiang has signed a lot of companies are looking for, but we can not turn them away, there is a signed one, as this will affect the terms of Liu Xiang's training, but also possible to Liu Xiang .had a good brand to do worse in the end but will be counterproductive. We signed for Liu Xiang, the brand is very carefully selected, and adhere to the overall control, the principle of hierarchical development, which will protect and enhance the brand value of Liu Xiang, turned down .Many of the contract. Although a small sign business, but the amount of individual contracts still remain at a high level, then the total amount of fact and you sign a lot of businesses are the same, even the former may be even higher, while the fact that .proof of this, which is "less is more" meaning. "</ p>.