Kingdee, UFIDA who is stronger?

Questionnaire perspective from 443 valid questionnaires

To better understand China CRM software vendor market, China CRM software market for macro highlighted, GCCRM is "China's CRM software provider survey", manufacturers including Siebel, SAP, Oracle, Microsoft CRM, SalesLogix, salesforce.com, kingdee, UFIDA, chance and TurboCRM. Survey since 17 February 2005 to May 25, the questionnaire to score and open issues in two forms, through online and onsite survey conducted to assess the top ten CRM software vendors. Exclude duplicate fill out and complete the surveyed firms, our survey results of the analysis is based on 443 valid questionnaires, the confidence level of 95%.

Known as the "South kingdee, known as the Northern yongyou" on the two native software giants continue to put on a field in the software Battel. The figure is based on ten CRM software vendors of products and brand score ranking positioning diagrams. First in the overall rankings, ranking seventh overall kingdee, UFIDA ranking ninth. Compared with UFIDA, although kingdee has certain advantages, but both rankings are more later. It should be, and foreign large CRM software providers, such as Siebel, SAP and Oracle, etc., kingdee and UFIDA's CRM software products or the existence of a gap that has not yet been widely recognized in the domestic user. As some of the respondents think that the "kingdee, yongyou financial software company restructuring, no features, specializing in accounting software, CRM start-ups"; "kingdee, UFIDA, etc-made CRM vendor, lack of business precipitation and necessary technologies (such as DW)"; "kingdee, UFIDA blindly go low-cost route, cannot work in the industry ..." (To read more please see the CRM software vendor evaluation — questionnaire focus ")

Specifically, kingdee, UFIDA two CRM software providers in product research, brand research, first choice software vendor surveys and most does not select software vendor survey on their performance by:

(1) in the product survey, scores CRM software vendor products, kingdee and UFIDA score are relatively low, respectively 3.27 and 3.16 ranking software vendors products score eighth and tenth place. Are lower than the average score of products (3.53) 8.4 10.5 percent. (As shown in the figure below).

(2) in the brand image survey, kingdee and UFIDA respectively 3.39 and 3.29 ranked sixth and seventh, respectively, lower than the average score (3.60) 5.8% and 8.6% (shown).

(3) in the first choice software vendor surveys, kingdee 7.3% ranked fifth; and UFIDA to 6.46% ranked sixth, as shown in the figure below, two internal CRM software providers in the "first choice software developers" ranking.

(4) does not select the best software vendor surveys, as shown in the following figure, through statistical data analysis can be seen, UFIDA and kingdee 25.7% respectively and 18.27% ranked "most does not select software developers", the former two are far higher than any other CRM software provider at home and abroad.