Secret three elements of the brand of agricultural products.

<P> "Agricultural enterprises, have to brand the world" of the five </ P> <P> 【World Executive - Brand Channel】 once, the "three rural" is a brand marketing blind spots. .Numerous ecological agricultural products in the way the original sale, many farmers in the purchase card to buy goods without the awareness of that. .Now, all this is quietly changing. .Play a major role in promoting a policy of benefiting the country by the city of the farmers under the agricultural industrialization leading enterprises. .</ P> <P> 2009 years of brand home appliances, agricultural population in 2010 is less than the first time, urban population, in 2015, "after 80" a floating population of the main population ... ... subtle, the brand is no longer a city .Residents of the exclusive symbol. .Modern farmers began to brand consumption, more importantly, agriculture-related enterprises have started brand awareness and brand concept passed on their own produced agricultural products. .</ P> <P> Deqing source of eggs, vegetables Xiaotangshan Zhongjing mushroom sauce, Huasheng apples, almonds, barley porridge Wahaha. .The kitchen table as the representative of the agricultural products are "brand" will be the trend. .How do the brand of agricultural products reborn? Blessing to many through the Service found that agricultural industrialization leading enterprises of agricultural products the brand has three elements in the construction, grasp the three elements of the brand of agricultural products will be successfully completed. .</ P> <P> first element: building brand value chain. .</ P> <P> 4 hair bulk to sell eggs, sold for 1.2 yuan Deqingyuan. .Why are eggs so expensive that many consumers will rush to buy? Because consumers buy is safe and eco-egg, which is the brand value chain to bring the egg Deqingyuan premium space. .Similarly Beijing roast duck, Quanjude sold 188 / only, while others can only sell 68 per / only. .This is also the brand value chain to bring the brand value Quanjude. .Low-level competition for the current homogenization of agricultural products, the importance of brand value chain is self-evident. .So how to create, blessing to that force can be made from four points to quickly build. .</ P> <P> one, grab origin. .Variable product brand commons commons. .</ P> <P> Orange Orange Health Huainan, Huaibei was born in trifoliate orange. .Local characteristics of agricultural products to the origin of many segments, such as: duck Baiyangdian, Yangcheng Lake hairy crabs, vermicelli, West Lake Longjing tea and so on. .Regional advantage of consumers of agricultural products is recognized. .Therefore, if we can seize the advantage of producing the brand value chain, will create a brand to become the oldest category of the most important law code. .</ P> <P> vermicelli with 300 years of history, vermicelli is simply a synonym for fans of quality, but the vermicelli was not the industry leader. .Understanding of consumers is not clear vermicelli, the farther away from the area of Shandong origin more clearly. .Long a big fan of that great opportunity, the first sound, a "vermicelli, creating a big dragon." .A China Central Television broadcast caused an immediate sensation, order a large snowflakes flying dragon, a few miles into the truck exhaust, continuous production staff to work overtime production. .Longda Group cleverly seize the advantage of producing vermicelli, vermicelli spokesman and now a fan category leader. .Long a huge fan for many years in the number one market share of Chinese fans, a fan industry is the only national brand. .Until now, many consumers may think it in Longkou Longda Group? <p Style="color:#CC3300; font-weight:bold;"> Brand Keywords: agricultural enterprises, who in the world was brand】 【serial </ p>.