Why buy a hundred "contempt" domestic brands?

Keywords: 100 buy homemade brand high-end line of localization brand 100 buy China President Lu Weimin on high-end line noncommittal. He told reporters, buy a strict financial evaluation, to ensure that every square foot of sales output cannot be lower than a certain amount to such merchandise.

Yesterday, North America's largest home appliance retailer 100 buy (NYSE: BBY) China's first store opened a mystery. Reporter at the scene, with their biggest competitor "Soviet" — suning, GOME, low price strategy different 100 buy in China will go high-end line: low margin product here is very hard to see that the domestic brands home appliances in this account is not high.

Tomorrow, hundreds of buy begins trial operation in Shanghai, it's selling model can be accepted by the people of Shanghai, is about to undergo localization test.

Discarded CRT TV

Yesterday, in the Shanghai Xujiahui commercial fly Eagle international building, 100 buy in trial of business for the past two days, the first to show its first flagship store in China.

100 buy in experienced consumption was up and down. Here, all samples are real machine. You can conveniently pick up a Nokia 7373 mobile phone, use it to take a photo, then use a Bluetooth device to the computer, and then start the remote printer, your photos are printed; the game "players" can also play Sony laptop on need for speed.

But reporter at the scene, buy goods set quietly lock high-end consumer population, decisively abandoned low margin appliances. For example here, but the LCD TV can be seen simply do not see the traditional CRT TV; laptop everywhere are, cheap desktop is extremely low; even small household electrical appliances product of rice cookers, selected are also more than the $ 800 price of microcomputer control of merchandise. In addition, the number from the sample, the number of domestic brand appliances are far below the joint brand.

100 buy China President Lu Weimin on high-end line noncommittal. He told reporters, buy a strict financial evaluation, to ensure that every square foot of sales output cannot be lower than a certain amount to such merchandise.