Chivas Regal 12 years in response to the "blending" lies that cost far more than $ 25

Chivas Regal 12 years wine was slain with 2 years liquors baolelijia strongly denied this claim in terms of

The international financial newsletterâ "Chivas Regal 12 years wine costs only $ 25 reports like" a blockbuster, has aroused strong repercussions throughout the country. Yesterday, reporters in touch Chivas owner, the EU is the largest wine producers in baolelijia group concerned. The people on this argument be a strongly denied. At the same time, the reporter in the big supermarkets also competed found, regardless of the cost of $ 25 is true or false, consumers have begun to Chivas not "maizhang".

Question: cost $ 25?

Response: much more than that but not disclose the specific amount

According to the international financial newsletterâ reported that a bit reluctant to disclose the name of the message before the newspaper reporter who says: "the $ 25 million to create the" myth "," true "CHIVAS cost is $ 25, foot gimmick of CHIVASLIFE only rely on from customers to the huge burn MOU's advertising effect".

On this statement, contact the yesterday press baolelijia Group China Media Director WANG Jue. Wang told reporters: "a bottle of" Chivas Regal 12 years ' in China's domestic payment of customs duty, consumption tax, VAT and other taxes and the total is far more than the amount of $ 25. "And that the cost of a bottle Chivas Regal is definitely much higher than this number, and when the reporter asked what costs the number of Chivas Regal, the other to business secrets, is still not revealed the true costs of Chivas.

Question: 12 year is 2 years?

Response: no packing factory

The international financial newsletterâ article also mentioned that the Insider: "Chivas Regal bottle is really only a small part of the 12 years wine, all the rest is 2 years, 4 years, and other liquors in different years, China had no real sense of 12 years. "Bulk import, because the use of containers, the transport process temperature, impact, and other factors that make quality degradation.

In this regard that, baolelijia Chivas in China without packing plant. Chivas Regal 12 years are imported the whole bottle. Chivas Regal 12 years harmonic wine is blended wine year to identify the minimum year, that is the minimum year Chivas Regal 12 years was 12 years.

Question: employee pay foreign travel consumers?

In response to: employee benefits is good

The international financial newsletterâ articles referred to the profits of luxury: baolelijia China last year, all employees are to a United Kingdom tour. What do you want to spend money, the money who is out, of course, consumers.

But this does not deny baolelijia employees abroad, represents only: foreign employees welfare is so good, I believe the whole of China foreign investment enterprise employee benefits are like this, "this has nothing to do with the cost. ”